adidas Futurecraft Tailored Fibre
‘Futurecraft Tailored Fibre’ 是 adidas 前瞻性制造系列的第三章。由 Alexander Taylor Studio 设计，采用创新的制造技术，‘Tailored Fibre’ 鞋可以根据个人的特定定制需求进行修改。
工作室开发了概念验证模型，以展示与新兴技术合作的可能性，这些技术创造了全新的制造方式并适应现有机制。‘Tailored Fibre’ 通常与汽车和航空航天工业中的复合材料和电气应用相关联。它是一种灵活高效的刺绣技术，由主纱线和较小的副纱线缝合而成。图案和路径根据所需功能设计，以铺设材料，从而为性能鞋类带来完全不同的美学效果。
最高性能的纤维和长丝经过工程处理，增加了品牌可用的纺织工具箱。在单一过程中，该技术可以创建所有所需的功能，包括灵活的前脚掌、支撑性中笼和坚硬的鞋跟计数器。‘Futurecraft Tailored Fibre’ 于两年前启动，最终目标是将其整合到品牌中。与之前的项目一样，目标一直是寻找并提出适合未来制造的先进替代方案。adidas 还通过发布 ‘Futurecraft Leather’、与 Parley 的合作以及 ‘Futurecraft 3D 打印’ 鞋参与了该项目。
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‘Futurecraft Tailored Fibre’ is the third chapter of adidas’ forward thinking manufacturing series. Designed by Alexander Taylor Studio , using an innovative new manufacturing technique, ‘Tailored Fibre’ shoes can be modified to the individual’s specific and custom requirements.
The studio developed proof of concept models to illustrate the possibility of working with emerging technologies, which creates totally fresh ways of making and accommodates existing mechanics. The ‘Tailored Fibre’ is commonly associated with composite and electrical applications within the automotive and aerospace industry. It is flexible and efficient embroidery technology, which consists of a primary yarn stitched down by a smaller secondary yarn. Patterns and paths are designed to lay down material in response to the functionality required, which results in a completely different aesthetic for performance footwear.
The highest-performance fibers and filaments are engineered, adding to the textile toolbox accessible to the brand. In a single process, the technology allows the creation of all the required functionality, including flexible forefoot, supportive mid-cage and rigid heel counter. The ‘Futurecraft Tailored Fibre’ was initiated two years ago, ultimately working towards its integration within the brand. As with previous projects, the aim was and is to search out and propose advanced alternatives appropriate for the future of manufacturing. adidas has also involved the project with releases of ‘Futurecraft Leather’, a parley collaboration and the ‘Futurecraft 3D Printed’ shoes.
http://www.designboom.com/technology/alexander-taylor-adidas-futurecraft-tailored-fibre-02-11-2016/
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Alexander Taylor Studio 为 adidas 设计的 Futurecraft Tailored Fibre 项目，展现了从“批量生产”到“个体定制”的范式转变。其核心创新在于将汽车和航空航天领域的“Tailored Fibre”刺绣技术引入鞋类制造，通过主纱线与副纱线的精确缝合，根据不同功能需求（如灵活前掌、支撑中足、刚性后跟）铺设材料，实现一体成型。这种工艺不仅减少材料浪费，更打破了传统鞋类“先裁片后组装”的局限，使功能分区与结构一体化成为可能。
从设计策略看，该项目强调“技术民主化”——通过简化制造流程，将定制门槛从手工匠人降低到自动化生产线。然而，其美学语言仍保留工业感：裸露的纤维纹理、参数化路径图案，暗示着“数字编织”的精密与理性。这种“功能即装饰”的设计哲学，与 adidas 一贯的运动性能叙事高度契合。
可借鉴点：
- 跨行业技术移植（航空/汽车 → 鞋类）的思维，为零售产品带来颠覆性创新。
- 单一工艺整合多重功能的设计方法，能显著简化供应链，适合快速迭代的消费品。
- 视觉上保留工艺痕迹（如刺绣路径），可作为品牌“科技感”的直观表达。
- 项目从概念到品牌整合的两年周期，提示技术落地需要长期研发投入与生态协同。