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Exhibition Design

A Walk-In Paradise

步入祥云
北京,中国 · Beijing, China  |  Joy Season Studio  |  2019-05-16
中文转述 · CN

中国文化中,“祥云”是吉祥与天堂的象征。从1913年到1928年,两版名为《卿云歌》的歌曲曾作为中华民国国歌。北京 Shine Hills 商业综合体开发商委托上海 Joy Season Studio 为 Design China Beijing 打造这一概念装置,希望创造一个更具情感而非商业化的体验,与参观者产生共鸣。灵感直接来自开发商名称——Shine Hills 在中文中的含义正是“祥云”。

Joy Season 预见到展览现场信息与噪音的泛滥,决定在35平方米的空间中营造一种“减法”式的通感体验,让人仿佛被五彩祥云包裹。他们使用覆有闪光膜的亚克力板和抛光不锈钢地面,以反射步入装置的观众。建成后,空间充满了折射的彩色光线,在板材间跳跃。

“祥云的描述常出现在文学作品中,”Joy Season 团队说,“但从未有人真正见过或进入其中。我们想象它应闪耀着明亮的色彩,如同黎明或黄昏时天边的霞光。”

English · EN

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Chinese culture is rife with references to an ‘auspicious cloud,’ a meteorological representation of heaven and good luck. From 1913-1915 and 1921-1928, in fact, two versions of a ballad called Song to the Auspicious Cloud were national anthems of the Republic of China.

Shanghai-based Joy Season Studio was asked by Beijing Shine Hills – a developer of commercial complexes – to bring that metaphysical symbol to life for Design China Beijing. The company wanted to create an experience that would feel less corporate and more emotional, to really have it resonate with the visitors. But the idea wasn’t too abstract a stretch – they took cues from their own name. In Chinese, the meaning of Shine Hills is ‘auspicious cloud.’

Mentally placing themselves in the exhibition site where the A Walk-In Paradise installation would go to live, Joy Season already knew that there would be an inundation of information and noise. To create a sense of welcome subtraction from that, the studio decided that the 35-sq-m site should be synesthetic, evoking what it might actually feel like to be enveloped by a prismatic, auspicious cloud.

To build the fantasy, Joy Season used acrylic plates with shimmering covers and polished steel for the ground, to reflect the people walking inside the installation. After the construction was finished, the space was filled with refracted coloured light that bounced off the plates.

‘The description of the auspicious cloud always appears in literature,’ said the Joy Season team. ‘But no one has ever actually seen or entered it. We imagine that it should shine with bright colours, just like rosy clouds on the horizon at dawn or the sunset glow at dusk.’

Furniture manufacturer for the residential sector, hotels and palaces

设计总结 · Summary

Joy Season Studio 以“祥云”为概念,将抽象的文化符号转化为可感知的空间体验。其核心策略是通过材质与光线构建通感:亚克力板的闪光膜与抛光不锈钢地面形成多重反射,使彩色光线在有限空间内无限折射,营造出被祥云包裹的幻觉。这种“减法”设计——在嘈杂的展览环境中主动去除信息干扰——反而强化了情感共鸣。

从空间策略看,35平方米的紧凑尺度被充分利用,通过镜面反射放大视觉纵深,让参观者成为装置的一部分。材质选择上,亚克力与不锈钢的组合既轻盈又具有现代感,符合临时装置的搭建与拆除需求。灯光与色彩是点睛之笔:自然光或人造光经板材折射后形成动态的彩色光斑,模拟霞光的变幻,避免了静态装饰的乏味。

可借鉴点:- 用通感手法将抽象概念(如“祥云”)转化为多感官体验;- 镜面反射扩大空间感知,适合小尺度装置;- 材料选择兼顾视觉效果与实用性;- “减法”设计思维——用简洁的几何与材质承载丰富意涵。

Tags
装置艺术文化转译通感设计镜面反射临时空间